When & Where

Quick Facts

  • Availability Yes
  • Tutor To be confirmed
  • Course Code C24FACC07A
  • Suitable For 19 year olds and up are permitted on this course

What you will learn

Elevate your brand presence by mastering the art of strategic social media engagement tailored for the fashion industry. Learn to navigate platforms effectively, creating compelling content, and leveraging trends to captivate your target audience. Gain insights into influencer collaborations, community building, and data analytics, ensuring your brand not only stays relevant but thrives in the ever-evolving digital landscape. Join us on this 4 week course to learn the keys of successful fashion social media marketing, turning your passion for style into a powerful online presence and a thriving fashion brand.

Learning Outcomes

By the end of this course, you will be able to:

  • Strategic Platform Utilisation: Acquire the skills to strategically navigate and utilise various social media platforms, tailoring your approach to effectively engage and resonate with your fashion brand's target audience.
  • Compelling Content Creation: Master the art of crafting visually appealing and engaging content specific to the fashion industry, ensuring your brand stands out amidst the digital noise and captures the attention of your audience.
  • Influencer Collaboration Techniques: Explore effective strategies for collaborating with influencers in the fashion space, understanding how to build meaningful partnerships that enhance brand visibility and credibility on social media platforms.
  • Data-Driven Decision Making: Develop proficiency in analysing social media analytics, gaining insights into audience behaviour, campaign effectiveness, and overall online performance. Use data to refine and optimize your social media marketing strategi

Class format and activities

This online course is an opportunity to discuss ideas and approaches, you will be encouraged to take part in creative discussions and to use this to develop ideas on how to effectively promote your own fashion business using social media platforms.

Entry requirements

Beginner level - An interest and understanding in business is essential

What you need to know before you enrol

Excellent attendance and punctuality is required from all students. Students are generally expected to spend some time outside of class for completion of activities.

What you need

Access to a computer with internet facilities

What you can do next

Continue your journey with us in a variety of engaging courses on offer all the way up to a full BA (Hons) in Fashion Design. Visit www.morleycollege.ac.uk today for more inspiration and information!