Fashion Pro: Design Thinking for Fashion

When & Where

8 January 2025 - 19 March 2025 ( 33 hours, 11 weeks )
Evening, Wednesday
View course timetable
Waterloo Centre

Quick Facts

Availability Yes
Tutor Daniel Kinne
Course Code W24FASD04B
Suitable For 19 year olds and up are permitted on this course

What you will learn

Design thinking has just celebrated it 25th birthday, but it is something which you rarely see being applied to fashion design. This course has been specifically addressed this gap in fashion design and for fashion designers to benefit from the deeper connection human centred design practices afford their products. You will embark on an extended Google Design Sprint and find out how to create products which do not merely meet the superficial needs of your customers but match with them on a much deeper level. This will include working out value propositions and creating meaningful personas, utilising empathy and discovering the true problems your customers are struggling to solve to fulfil their fashion destiny. In the end you will learn how to step beyond your assumptions, leverage the collective knowledge and wisdom of your fellow students as well as your own and create design sample concepts for a collection to address the hidden true needs of your customers.

Learning Outcomes

By the end of this course, you will be able to:

Understand and apply Design Thinking specific terminology within a fashion context
Understand and apply Design Thinking methodology to Fashion Design
Use the Google Sprint methodology in relation to Fashion Design
Create designs through empathy which balance the needs of your end consumer with viability, feasibility and desirability

Cost

Full fee

£365

Concession fee

£275

Click here for information on Fees, Funding and Concessions (including financial support)

Class format and activities

Teaching is both to the whole class and on an individual, one-to-one basis using demonstrations, discussion, examples, samples, hand-outs and other technical support material where appropriate. You will receive feedback throughout your course to help you develop your skills. For you to be able to achieve on this practical class punctuality and attendance are key. Please inform your tutor of any absences. Microsoft Teams will be used for general class specific communication and for posting additional information. Health and safety inductions are planned into your course delivery, and you are asked not to use any machinery or specialist equipment until you have received specific training. Morley provides a positive and friendly atmosphere and to support this all students should be considerate and kind and work in a collegiate and collaborative way and to not monopolise the tutor.

Entry requirements

This is a course for fashion designers, designers in general and those with professional design inclinations.

What you need to know before you enrol

Activities in class can involve standing at high tables for a period of time. Please let the tutor know if this would be difficult for you. Sewing machines have a foot operated speed control. The fashion studios are on the first floor of the Nancy Seear building and there is lift access to the first floor. Please note the eating and drinking is not allowed in the fashion studios - you are allowed to have bottled water. Students must be able to read, write and understand fluent English. Digital, mathematics and numeracy skills are desirable but not essential. Location TBC.

What you need

Basic notetaking and notemaking supplies. Additional supplies (such as Post-It notes to be supplied for design sprints and other DT specific activities.

What you can do next

Ready for more? So are we! Join our other FashionPro courses or get making with our many specialist heritage based skills and future facing courses. Continue your journey with us in a variety of engaging courses on offer all the way up to a full BA (Hons) in Fashion Design. Visit www.morleycollege.ac.uk today for more inspiration and information!